Twitter co-founder Jack Dorsey was celebrating the completion of a new 25 kilowatt solar power system on the rooftop of his parents’ business, MA Tech Services, at around 9am this morning in downtown St. Louis. The new solar system was designed and installed by the local solar energy company Brightenergy. It’s estimated that it will generate 32,291 kilowatt-hours of electricity a year, enough to offset 100% of the business’s energy needs. The new system should prevent the release of around 23 metric tons of CO2 every year.

MA Tech Services is a business that specializes in the sales of mass spectrometers (and in related expertise). The business is of course owned by Twitter and Square co-founder Jack Dorsey’s parents, who he credits with inspiring the entrepreneurial spirit in him. The family will, unsurprisingly, be taking advantage of the social media platform to provide updates on the system’s production over time. You can follow them at: @1920Solar.

“I’ve been a long-time solar proponent, and Marcia and I mostly chose to install solar energy for our grandkids, to ensure we leave a better world for them,” said Tim Dorsey, owner of MA Tech Services, as quoted by Solar Power World. “The financials and the added benefit of keeping heat off our roof – which will help the air conditioner – helped make the decision even easier.”

Having public figures, or those close to them, show support for renewable energy is always appreciated. With the huge popularity of Twitter, hopefully this publicity inspires some people to install solar on their homes or businesses.